A good domain name should echo the nature of your business and be easy to recall. Picking a domain name should be easy, right? "I'll just use my business name." Not so fast... A good bit of thought should be given Read more
Blog Archives
How to Use LinkedIn Effectively For Online PR
More and more professionals are using social networks to build relationships, meet new contacts, and market themselves and their businesses. But diving into the virtual meet-and-greet can be daunting. Where to begin? The answer is LinkedIn, a social network for Read more
Social Media Insights by Global Web Index
Check out this nifty little data tool, brought to you by the gurus at the Global Web Index, which give you a snapshot of what motivates your audience, what they do online, and how they feel about brands in social Read more
The 2010 Internet Marketing Checklist
You're heard it hundreds of times by now: Marketing is CRUCIAL to success in this day and age. But just having a nice-looking website is not nearly enough to get the job done. In order to be effectively represented online, Read more
Rules of Engagement for Business & Social Media
Everyone knows by now that social media is all the rage. But it's so crucial to remember that businesses must always be professional, courteous, and helpful to customers -- whether the interaction takes place in person, over the phone, or Read more
Online Advertising to Outpace Print in 2010
According to new research, spending on online advertising and online marketing campaigns will exceed print advertising for the first time this year. Chuck Richard, Vice President and Lead Analyst of Outsell, said," Advertisers are directing dollars toward the channels which generate Read more
How Social Media Can Hurt Your Business
There once was a time when only some people were Internet savvy. Those days are long gone. We now live in an age when the word “Google” is a verb, and just about everyone, even your grandmother, knows what it Read more
Fundamentals of Marketing Online
Marketing on the internet is NOT easy... but it can pay off in a big way if it is done right. Achieving maximum sales and return on value is based on how well you develop your online marketing strategy. It Read more
